Media Bio Masterclass
Own Your Story. Get PR.
Wednesday 25th May 2022 at 9.30am UK time
A 2 hour LIVE online workshop that will leave you ready for PR success!
You want to get PR so you can gain visibility & credibility.
You want to be featured in the media, on podcasts, speaking gigs, guest expert slots & more.
So you can build relationships, boost your reputation & build a successful business.
But you…
- Don’t know where to start
- Have no idea what to share with the media
- Don’t think your story is interesting
- Aren’t owning your expertise (let alone sharing it!)
- Can’t afford to take on a PR agency
- Can’t articulate what you want to be known for
- Are stuck in overwhelm and going nowhere, fast
I can help.
What if I told you that the best person to do your PR is YOU!
And that I could teach you to write your own media bio. A door-opener for profile-raising, credibility-boosting PR opportunities.
If you wanna start getting out there – on podcasts; in Facebook groups; speaking gigs; media coverage…
This is what you NEED to set out your stall!
Your Media Bio is a summary of you, your story and your expertise.
This is the exact same process that got me featured in Forbes, The Guardian & the BBC World Service!!
Your media bio is the key to it all.
- Own your story so that you can unleash your power
- Present yourself to the world with confidence so that you can get seen as the expert you are
- Take control of your own PR which means that you won’t need to pay ££ for a PR agency
- Respond quickly, and with confidence, to media requests and PR opportunities and get featured
- Gain profile-boosting media coverage so you can stand out from your competitors
- Feel confident in promoting yourself so you can get visible easily, and in the right places
*By making payment you agree to the terms and conditions.
If you want extra accountability, go VIP and get my eyes on your media bio. For just an extra £50, I will review your completed media bio and send you feedback via video (I’ll record your personalised feedback on Zoom and share it with you via Dropbox). All you need to do is send me your completed media bio via email within 7 days of the Media Bio Masterclass and I’ll send your feedback within 7 days of receiving your media bio.
I’m Caroline, founder of Cheerleader PR and my mission is you EMPOWER you to be your own best cheerleader.
After a 20+ year career in PR, I stepped out from promoting other people to promoting myself, and teach others how to do it too. I have built a personal brand and been featured as a guest expert, podcast guest, speaker and in Forbes, The Guardian, Metro and BBC World Service, and more.
I’ve harnessed the power of PR to get known and noticed; and build authentic (and profitable) relationships which have transformed my business; and I’ve helped my clients to do the same.
Passionate business owners (just like you!) have created their media bio with me and gone on to feature in international and national media, podcasts, industry publications,speak at international conferences, lecture at Universities as a result.
As an introvert at heart (my dream job as a kid was to be a librarian!), I can honestly say this is possible for you too.
Once I got clear on what I wanted my business to be, and who I wanted to help I was able to take the steps to get known. And I can help you to do the same thing (even if that feels daunting).
And it all started with my media bio. Honestly.
Having the Media Bio has enabled me to feel confident to approach people for articles, podcasts and speaking opportunities. I no longer have to sit staring at a blank page wondering what to tell them. Since doing it I have been accepted to speak at my first international conference. Thank you Caroline.
As a result of working with Caroline I have a media bio I am proud of. I had tried and stumbled to write this alone but I couldn’t work out how to publicly and professionally talk about my redundancy experience. But with Caroline’s support and expert eye, I not only completed it, I now felt confident and proud about this element of ‘my story’!
The single most powerful thing I have done on my PR journey is write my media bio.
Writing my media bio:
- Empowered me
- Allowed me go through my story to find the key themes
- Made me realise how far I’d come and how much I knew
- Made me proud of myself
- Reminded me to respect myself
- Really showed me how much I had to offer (cos we often forget, don’t we?!?)
- Allowed me to get my story straight so I could share it with others (game changer!!)
- Gave me a powerful, professional calling card – which has opened SO MANY doors
- Served as a powerful tool to help me believe in myself
- Finally allowed me to see myself as the expert that I am (and you are too!)
- Made me put my ‘money where my mouth is’ in terms of practicing what I preach
- Meant that I could finally make my story and expertise shareable (and make pitching sooo much easier)
- Allowed me to respond super-speedily to journalist requests and PR opportunities
- Forced me to reflect on my life – and everything about it (in a bloomin’ brilliant and positive way)
- Allowed me to see the transformation in myself, which I’d never really recognised before
- It allowed me to identify my signature topics for guest expert slots, how to, tips, podcasts
- And crucially:
- It didn’t make me feel like a show off
- It didn’t make me big-headed
- Because it’s based on the facts of my life…
And I want the same for you.
Join me for my 2-hour Media Bio Masterclass and get yourself PR-ready. An easy do-it-yourself media bio work-a-thon for passionate business owners
What You’ll Get:
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2-hour live Masterclass on Wednesday 25th May at 9.30am UK time delivered on Zoom (with replay available)
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Create your own 2-page media bio [with my tried-and-trusted template]
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Get clear on your story & expertise, to pitch from
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If you wanna start getting out there – this is what you need to set your stall out
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By the end of the Masterclass – you’ll know what it is; why you need it; where to use it; what to say & have your first draft ready
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Q&A session
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VIP option – I will review your media bio and send feedback via video so you have the added confidence that it’s been checked by a PR pro
Oh my gosh! That’s amazing – I feel like I am on fire!
I actually had a little cry whilst writing my story as I’ve been through some really shitty time and it made me realise how far I’ve come!
I followed your advice and I’ve been approached by a journalist and I’ve written a mini piece for Spirit & Destiny magazine!
WOW! Thank you so much for this Caroline, I really feel like I’ve achieved something really solid here
Your investment
ALL of this is available for £97 (yes, REALLY, this isn’t a typo!!)
So if you’re ready to start getting out there, to grow YOUR business…
*By making payment you agree to the terms and conditions.
FAQs
When does the Media Bio Masterclass take place?
The live Media Bio Masterclass takes place on Wednesday 25th May from 9.30am – 11.30 am UK time
What if I can't join live?
The Media Bio Masterclass will be recorded so if you can’t make it live you can watch it at your leisure.
How long do I get access for?
You’ll get access to the recording for 12 months. So you can watch and listen at your own pace any time you like during that time.
Is the Media Bio Masterclass right for me?
Only you can answer that! If you want to take control of your story and expertise and start doing your own PR, then you’re definitely in the right place. I love working with business owners who have turned their passion into a business.
How do I access the Media Bio Masterclass?
As soon as you sign up, you’ll get an email with the Zoom link you need to join the Media Bio Masterclass live on Wednesday 25th May at 9:30am. Make sure you block out the time in your calendar and save the Zoom link. The Media Bio template will be emailed to you on Tuesday 24th May at 4pm. If either email doesn’t arrive within 30 minutes (and you’ve checked your spam/junk folder), just message us on hayley@cheerleaderpr.com and we’ll sort it for you!
What's the investment?
£97 (yes really!!) So that you can nail your media bio and start putting yourself forward for PR opportunities with ease.
If you want me to review your draft media bio for you within 7 days of the Masterclass, then you can upgrade to the VIP option which is £147 in total.
Do I need to prepare anything ahead of the masterclass?
Nope! Just have your laptop ready, with your Media Bio template open. If you prefer to write things out first thats fine! Have your pen and paper ready to take notes during the Masterclass.
Can I get a refund?
Once the Media Bio Masterclass has started on Wednesday 25th May at 9.30am, no refunds will be available.
How will you take payment for the masterclass?
Payment will be taken by Stripe.
*By making payment you agree to the terms and conditions.
