by Caroline | Mar 2, 2025 | PR advice
Sick of going round in circles when it comes to nailing your ideal client? When you have your own business there is so much talk about nailing your ideal client, your target audience and how you need to speak to one person through your marketing – and it can be...
by Caroline | Jan 27, 2025 | PR advice
Top tip articles…. These are still one of the most popular types of content to create as they do so well in terms of engagement. People love digesting information in a real manageable way and tip articles are the ideal way to do it. From a PR perspective, tips pieces...
by Caroline | Jan 21, 2025 | PR advice
I’ve previously written a blog post on what makes a newsworthy story, so I thought why not share some tips on how to make your own news? This is such an exciting topic, as being able to create your own news gives you so much control and allows you to see...
by Caroline | Nov 25, 2024 | PR advice
This is the topic I get asked the most questions on as a PR expert….. So in order to help you get started with your PR, let’s think about the questions that you need to know the answers to… (and the questions I ask any of my clients when we first start working...
by Caroline | Nov 24, 2024 | PR advice
The media work to specific time deadlines and are very time bound. So in order to have the best chance of success with your proactive pitch you need to know about these time restrictions! The timings really depend on the frequency of the publication/broadcast and how...
