Secrets of a PR Mindset

Secrets of a PR Mindset

Mindset is so important in business. It influences everything, from your business strategy to putting yourself out there; from your offers to your daily routine. And it’s a massive part of PR – to be able to promote yourself, you need to develop a PR...
Where I REALLY started with my own PR

Where I REALLY started with my own PR

When I talk about this topic you might think…..“Well Caroline has been doing PR for 20 years, she knows exactly what she was doing…” And yes that is very true, BUT I hadn’t done PR for myself before (well apart from having a profile on LinkedIn and a great...
Why You Need to Talk About Yourself More

Why You Need to Talk About Yourself More

I gave a talk about how to start getting visible and how to start doing your own PR, and interestingly a few things came up that I thought would be a great subject to discuss.  One of the main points that came up was around how we are told as business owners that it...
How to nail your elevator pitch (once and for all)

How to nail your elevator pitch (once and for all)

Elevator pitches are incredibly useful and super important for your business.  “What is an elevator pitch Caroline and what does it have to do with PR?” I hear you ask…. It is all about how you introduce yourself and your business to anyone and anything – it...

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